What You'll Do
Social Media & Content Creation: Lead Egypt & UAE’s content for social media overseeing content creation while ensuring a consistent brand voice across platforms.
Project Management: Oversee multiple brand initiatives with strong organizational skills, managing projects from concept to execution while meeting timelines and deliverables.
Partnerships & Influencer Management: Build strategic partnerships and manage influencer collaborations to enhance Thndr’s brand presence and relevance.
Social Media & Content Creation: Lead Egypt & UAE’s content for social media overseeing content creation while ensuring a consistent brand voice across platforms.
Creative Judgment: Possess a sharp creative eye, capable of objectively assessing and ensuring alignment of creative work with brand goals.
Budget Management: Take ownership of managing and optimizing budgets, making the most of available resources.
Team Collaboration: Work closely with the creative studio, CRM team, and growth marketing team to drive cross-functional collaboration.
Data-Driven Decision Making: Analyze brand and marketing data to guide strategy and optimize performance.
Creative Collaboration: Work with the in-house creative team to develop clear briefs and bring projects to life, collaborating with external partners as needed.
Stakeholder Management: Manage relationships with both internal and external stakeholders, ensuring alignment and smooth execution of brand projects.
What You'll Need
Experience: Proven experience managing stakeholders and successfully executing brand projects with lean resources.Analytical Skills: Strong ability to interpret data, analyze performance, and make informed strategic decisions.
Resourcefulness: Thndr operates with lean resources. The right candidate will thrive in an environment where creativity and efficiency go hand in hand.
Ownership: We value individuals who take initiative and own their projects from start to finish.
Multitasking Pro: You’ll juggle multiple projects and always deliver on time.
Strong Arabic & English Writing Skills: Fluency in both languages is key to creating engaging, localized content.
You’ll report directly to the Head of Brand. Please note that this role requires scope for all active markets (Currently UAE & Egypt).
At Thndr, we seek individuals with brains, passion, compassion, and a drive to help others do more with their lives. On the brand team, you’ll work on both short- and long-term projects and strategies that help make investing culturally relevant in the region.
Who Are We?
Thndr was founded with a powerful vision: to democratize investing in the Middle East and North Africa by putting financial power in the pockets of everyday people. Through smart technology and human-centered design, we're giving anyone with a smartphone easy access to preserve and grow their wealth while promoting local investment opportunities that propel our regional economies.
Before Thndr, only a very small percentage of people had access to investing due to
High barriers to entry - minimum account balances, brick-and-mortar onboarding, and low financial literacy
Irrelevant experiences - platforms designed for traders and financial experts, alienating the majority
Fragmented offerings - investment products scattered across multiple platforms
Limited information accessibility - lack of organized, accessible information for retail investors,
Our impact has been swift and significant:
4 million app downloads
$8.8bn in annualized traded value
#1 platform in Egypt in terms of traded value
80% of our users are investing for the first time
65% of our users come from outside of capital cities and have previously had limited access to financial institutions
We’re proud of how far we’ve come and the size of our impact in just a few years - but we’re just getting started and are excited for what’s to come.
