- Strategy Development:Creating and executing social media strategies aligned with overall marketing objectives and brand guidelines.
- Content Creation and Curation:Developing engaging content (text, images, videos, etc.) and managing content calendars across various platforms.
- Community Engagement:Interacting with followers, responding to comments and messages, and fostering a positive online community.
- Campaign Management:Planning, launching, and monitoring social media campaigns to increase brand awareness, drive traffic, and achieve specific goals.
- Performance Analysis:Tracking key performance indicators (KPIs) such as engagement rates, reach, and website traffic, and using data to optimize strategies.
- Trend Monitoring:Staying up-to-date with the latest social media trends, tools, and best practices.
- Collaboration:Working with marketing, sales, and other teams to ensure brand consistency and alignment on social media.
Job Type: Full-time