Our client is a rapidly growing startup specializing in providing innovative solutions that help businesses streamline employee benefits and perks. Their platform enables companies to offer valuable rewards to employees, driving engagement and retention at no cost. With strong backing from tier-1 investors and a founder who has successfully sold a previous company to a major player, they are expanding rapidly and seeking motivated individuals to join their team.
Location and Time:
Remote (U.S. based), Full-Time, 9 AM - 5 PM EST
Role Overview:
As an SDR, you'll play a critical role in driving pipeline growth. You'll focus on sourcing and qualifying leads, converting inbound interest into meetings, and proactively reaching out to potential customers. This is a great opportunity for someone who thrives in a high-growth environment and is excited to help build the playbook for success.
Responsibilities:
Lead Generation:
Identify and generate high-quality leads using outbound methods, including cold calls, emails, and social media outreach (LinkedIn, etc.).
Nurture inbound leads, including trial users and marketing-qualified leads (MQLs), and convert them into opportunities for Account Executives.
Use product data and PLG signals to understand product usage patterns and prioritize your outreach.
Continuously test and iterate on outbound messaging to improve conversion rates.
Pipeline Management:
Build and maintain a strong pipeline of qualified leads and book demos for Account Executives.
Manage lead flow and ensure accurate CRM updates in HubSpot or Pipedrive.
Collaborate with the marketing team to refine lead targeting and messaging strategies.
Ensure strong follow-up and nurture relationships with prospects to move them through the sales funnel.
Collaboration & Communication:
Work closely with Account Executives to ensure smooth handoff of qualified leads and provide key insights to enhance sales conversations.
Provide feedback to the marketing team on lead quality, messaging, and campaign effectiveness.
Collaborate with cross-functional teams to optimize the lead qualification process and contribute to the overall sales strategy.
Requirements:
1–3 years of experience in outbound sales or lead generation (preferably in a SaaS or B2B environment).
Proven ability to identify and qualify prospects using cold outreach methods (email, phone, LinkedIn).
Strong communication skills with the ability to build rapport and engage prospects.
Familiarity with CRM systems (HubSpot, Pipedrive) and sales enablement tools (Apollo, Brevo, Outreach).
Comfortable working in a high-growth environment and embracing a product-led sales approach.
A proactive and self-motivated approach to generating new business opportunities.
Passion for people operations and HR technology, with a willingness to learn about our solutions.
KPIs & Success Metrics:
Revenue & Pipeline:
Number of qualified leads generated per month
Number of demos booked from outbound efforts
Monthly target of meetings converted into pipeline opportunities
Sales Efficiency:
Time-to-first contact with a prospect
Number of new outbound conversations initiated weekly
Funnel Conversion:
Lead conversion rate from prospecting to demo booked
Opportunity drop-off rate at each stage of the sales funnel
Application Process:
To be considered for this role these steps need to be followed:
Fill in the application form
Record a video showcasing your skill sets
